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I agree that it would have been less confusing to have branded it the Raspberry Pico without the "pi".
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A rookie marketing blunder, it can only lead to little Johnny or Mary asking for a "Raspberry Pi" like the ones they use at school only to be given a (cheaper) and incompatible Pico, which has 'Raspberry Pi' in the name.
Raspberry = Brand
Pi = Model, or model range.
Pico = An entirely different model, not a Pi at all.
This should have been pretty obvious to anyone. That said, I am looking for 'proper' jobs (like the uploader) for the undeniably powerful little Pico to do - once the programming environment catches up with the hardware.