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Old 12th Oct 2018, 4:30 pm   #27
G6Tanuki
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Join Date: Apr 2012
Location: Wiltshire, UK.
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Default Re: What radio & TV shop advertising do you remember?

Quote:
Originally Posted by Richard_FM View Post
Rumbelows managed to keep a high profile with their ads & sponsoring the league cup, but I understand the were always a loss leader for EMI, which probably explains why they were a casualty of the early 1990s recession.
Sometimes it's not about making a profit in that particular business-unit; if they break even but increase the profitability of another unit within the business (manufacturing, for example) by increasing sales-volume, it may still have been worth running the shops at a notional loss. The loss can of course be offset against your corporation-tax-bill too.

The 1990s were kinda tough for the smaller electronics/white-goods retailers; Wigfalls was another which mysteriously seemed to vanish from the high-street along with some of the smaller supermarkets (Kwik-save, Victor Value, International Stores...) in the same timeframe.
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